Planning and strategy on social media and online marketing.
Engagement for all markets, regardless of country or region.
Two years and 25 million registered users after launching its professional network for Facebook, BranchOut is LinkedIn’s biggest competitor.
Although Easter has a strong religious connotation in Spanish-speaking markets, the chocolate Easter eggs hold strong in Brazil and is beginning to be present in some Latin Markets, according to a survey released by eCMetrics …
Justyn Howard is the CEO of Sprout Social, a social media management platform that empowers leading companies to effectively manage their social channels. Follow him on Twitter @justyn and read his blog at SproutInsights.
Chances are if you’ve heard of a Twitter hashtag campaign, it’s because it failed. The marketing world, in fact, is littered with the recent detritus of woebegone hashtag campaigns. Think back to McDonald’s doomed #McDStories …
In an interview with Akshay Kanyal, author of Online MR blog, Adriana Rocha shared with us the recipe to become an entrepreneur and what she believes are the biggest challenges in Market Research and Online …
Who needs an expensive social media consultant when you can train your employees in Twitter, Facebook and LinkedIn best practices yourself?
Facebook Timeline has arrived for brand Pages. As expected, it’s a radical departure from what brands are used to on the network. The update incorporates a plethora of new features for Page administrators to take …
One benefit of having a Facebook Page is that once you build up a healthy community, you can start directing them to your website to join an email list, sign a petition, donate or take …
Latin-Americans oppose to antipiracy rules on Internet, such as SOPA and PIPA. Many believe that these rules could even eliminate Social Networks altogether, according to a survey released by eCMetrics and eCGlobal Solutions.
Look who’s fresh out of the blocks into the social media universe – Welcome Google and their latest effort Google+. This is not only Google’s effort to enter the social media space but to also …
How to manage the torrent of social media conversations — and increase your productivity!
One of the things we often hear from nonprofits and social enterprises is: How do I manage the torrent of …